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 Luda Tovey | Home > CORO DESIGN PATENTS Next 8 | Show all 
CORO DESIGN PATENTS
CORO DESIGNERS
The career of Adolf Katz, Coro’s head designer, spanned nearly 40 years. According to patent records he appears to be a remarkably talented and prolific designer, holding more jewelry design patents in his name than anyone else in the industry.  Much of Coro’s incredible business success is attributable to Katz and Coro’s diverse, beautiful and imaginative jewelry lines are evidence of his enormous talent. Whether or not he single handedly designed every piece of jewelry credited to him in design patents, as head designer he would have been responsible for selecting the designs produced by Coro’s talented teams. As such, it was Katz’s vision that defined Coro. After joining Coro in 1924 Katz became head designer and production manager in 37, VP in 48 and Executive VP in 1960. Along with Carl Rosenberger as President and Coro's dynamic sales manager, Royal Marcher, Katz defined Coro's great creative and business success. Katz’s career with Coro lasted from the 1930s through to supervising Coro’s “new” Vendome line that replaced Corocraft as Coro’s top line from the 50s through 70s.

Other designers who appear on Coro’s design patents include Gene Verecchio who produced the celebrated “Quivering Camellia” line as well as many distinctively beautiful jewels made with faux “moonstone” multi-colored cabochons. Other celebrated designers include Charles Pauzat, Oscar Placco, Robert Geissmann and many others.

References: “American Costume Jewelry” 1935/50, Brunialti; A Tribute to America", Brunialti; Collecting Rhinestone & Colored Jewelry, Dolan

A heart felt thanks to the many collectors and dealers who have contributed photos of Coro jewelry to illustrate the design patents on this site.   

This page is owned and regularly maintained by Luda Tovey so please check back often.  Email ltovey@sympatico.ca if you have a patent, ad or jewel image you would like to share.
Date(s): August 23, 2004. 1 - 15 of 23 Total. Shared
Coro Misc., Retro, Decorative, Abstract
1. Coro Misc., Retro, Decorative, Abstract  (October 7, 2003)
Miscellaneous section including abstract, Retro Modern, decorative, and other Coro jewels that don't fit into a specific descriptive category.
8508 Visits
120 Images
Shared Album
1946 to 1949 Post WWII
2. 1946 to 1949 Post WWII  (October 7, 2003)
The end of the war marked the return of the rhinestone as a prevalent feature in Coro's jewelry designs and by the end of the 40s designs became markedly lighter and simpler in style.

This page is owned and regularly maintained by Luda Tovey so please check back often.  If you have a jewel photo, vintage ad or other interesting Coro history you wish to share please email me at ltovey@sympatico.ca

21 patents added July 5/05
40+ patents added June 12/05
60 patents added May 1/05
12138 Visits
135 Images
Shared Album
Coro Florals 1942 to 1945
3. Coro Florals 1942 to 1945  (October 7, 2003)
The 2nd World War had a powerful impact on the development of American costume jewelry.  Americans, for the first time, were cut off from the influences of European fasion and materials, such as quality rhinestones, became very difficult to acquire.  In late 1941 tin, nicket, zinc and copper were re-directed towards the war effort and became inaccessible to the jewelry trade.  Sterling silver substituted for the base metals and was used from 1942 into the mid 50s and metalwork, accented with enamel, lucite, faux turquoise, jade and seed pearls often became imaginative substitutes for rhinestones.

This page is owned and regularly maintained by Luda Tovey so please check back often.  If you have a jewel photo, vintage ad or other interesting Coro history you wish to share please email me at ltovey@sympatico.ca

103 Patents added March 20/05
6819 Visits
134 Images
Shared Album
Coro Florals 1930 to 1941 - Pre WWII
4. Coro Florals 1930 to 1941 - Pre WWII  (October 7, 2003)
Coro floral design patents pre WWII

11 new patents added March 8/05
7746 Visits
146 Images
Shared Album
Coro Floral Baskets
5. Coro Floral Baskets  (October 7, 2003)
Patent page includes floral baskets, urns and barrels.
4199 Visits
36 Images
Shared Album
Coro Figural Objects
6. Coro Figural Objects  (October 7, 2003)
Album includes all types of figural "things" from crowns to candelabras.

Bows and floral baskets will be represented in their own patent pages.

35 new patents added July 9/05
9437 Visits
238 Images
Shared Album
Coro Foliate
7. Coro Foliate  (October 7, 2003)
Coro jewels in the form of leaves, branches, trees.
2031 Visits
8 Images
Shared Album
Coro Fruit Veg
8. Coro Fruit Veg  (October 7, 2003)
Edible Coro jewels from fruit to nuts.
April 20, 2006
2702 Visits
53 Images
Shared Album
Coro Patents - Figural Insects
9. Coro Patents - Figural Insects  (October 7, 2003)
From butterflies to beetles, this page includes Coro insect design patents.

One new patent - Aug. 6/05
4313 Visits
54 Images
Shared Album
Coro Patents - Figural Creatures
10. Coro Patents - Figural Creatures  (October 7, 2003)
Album features Coro "creature" jewelry - everything that flies, swims, trots, crawls or slithers that isn't human - including mythical creatures.

3 new creature patents added July 5/05
ONE NEW PATENT ADDED MARCH 23/05
EIGHT NEW CREATURE PATENTS ADDED FEB 21/05
THREE NEW PATENTS ADDED FEB 19/05
9906 Visits
131 Images
Shared Album
Coro Patents - Figural People
11. Coro Patents - Figural People  (October 7, 2003)
This album includes design patents for Coro people figurals, cameos featuring a face and jewelry in the form of hands.

If you would like to add a Coro people jewel or advertisement to this page please email ltovey@sympatico.ca along with your name and shop name if you have one.

Design variations, reproductions and fakes are also accepted as long as they are clearly and specifically idendified as such.

6 new patents added Aug. 6/05
One New Jewel Added Feb. 21/05
FOUR NEW DESIGN PATENTS ADDED FEB 19 2005
15898 Visits
186 Images
Shared Album
Coro Patents - Figural Birds
12. Coro Patents - Figural Birds  (October 7, 2003)
This album includes only Coro bird figural design patents and corresponding photos and advertisements illustrating the patent.

Design variations, reproductions and fakes are also accepted as long as they are clearly and specifically idendified as such.

A special thanks to Sam and Yvonne and Sherry of Glitter-Gals for sharing their design patents.

This page is owned and regularly maintained by Luda Tovey so please check back often.  Email ltovey@sympatico.ca if you have a patent, ad or jewel image you would like to share.

1 new bird jewel added July 5/05
2 New Bird Jewels added March 20/05
12 New Bird Patents Added Feb. 24/05
TWO NEW BIRD PATENTS ADDED FEB. 21/05
TWO NEW PATENTS ADDED FEB. 19/05.
11172 Visits
276 Images
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Coro Duette Patents
13. Coro Duette Patents  (October 7, 2003)
Each Coro Duette or separable brooch had a uniquely shaped Duette frame made specifically to hold the two pin clips (or fur clips)in a fixed position so that together they could be worn as a brooch. When the duette frame becomes separated from the clips it is almost impossible to know what pin clips it belongs with and the duette is lost to jewellery collectors. Single duette clips can often be found but the value of a separated clip is far lower and less desirable than a fully assembled duette.

This web page is actively seeking photos of duettes with their corresponding frames to help dealers and collectors reunite the separated Duette segments. Please sign the guestbook if you have a photo to contribute.

15 new Duette patents uploaded on April 28/06.
6812 Visits
213 Images
Shared Album
14. Coro Bows  (October 7, 2003)
Ribbon & Bow Jewelry
0 Visits
0 Images
Shared Album
Coro Mexico - Unpatented
15. Coro Mexico - Unpatented  (October 7, 2003)
During WWII and until about 1950, Coro contracted Taller Borda Silversmiths, owned by Hector Aquilar, to produce jewelry out of Mexico in response to the shortage of metals in the US.  The pieces are spectacular and an interpretation of 40s style that is uniquely Mexican. This jewelry was not patented as it wasn't created by Coro's designers.

Hector Aguilar had previously worked for Spratling's "Las Delicias" before opening his own studio.
3113 Visits
10 Images
Shared Album
 
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