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Oh Boy Gum (Goudey) cards
These cards must be very rare because no one I've asked about them had ever heard of them and I asked a number of non-sports dealers.  I acquired some because I liked them; they remind me of the Exhibit cards that I love to collect.  They are postcard sized and blank backed.  Images in the set appear to be drawn from 1928-1929 films plus several of Tom Mix's earlier films.  The American Card Catalog designation for the issue is E282.

Since creating this page I've learned that there are at least 30 different cards and that one of them features Jack Dempsey from one of his films.
Date(s): June 25, 2005. Album by Adam Warshaw. 1 - 21 of 21 Total. 9007 Visits.
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This 1922 Tom Mix vehicle "stars" Tony the horse, Tom Mix's trick riding horse.  Here Mix (with the white ten-gallon hat) is shown with two other actors.

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Unfortunately, some of these cards lack captions and are "orphans" until I can figure out what films are depicted.  I will post my research findings here from time to time.  This one I am just about certain depicts Tom Mix and his horse Tony from the film "Just Tony".

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The trick riding son of a gun shown here is Ken Maynard from the 1929 oater "Cheyenne".

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Soft Boiled was a 1923 oater starring Tom Mix, shown here on the left.  The woman in the picture is Billie Dove.  I think the man is Joseph Girard.

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1928's epic oater The Clean Up Man starred Ted Wells, shown here in portrait.

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Here are Tom Mix and Doris May from 1924's The Deadwood Coach.  Looks to me like the Grand Canyon or Monument Valley formed the backdrop for this dramatic shot.

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Tom Mix on the right; can't determine who the hombre on the left is...yet

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Well, it was a different era; we've certainly evolved as a society.

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Harold Lloyd was one of the great silent comedians.  I have seen three different cards from Welcome Danger in this series.

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The woman with Lloyd is Barbara Kent.  Note the Asians in the background.  Charles Middleton, famous to serial fans everywhere as Ming The Merciless in the old Flash Gordon 1930s epics, played the pan-Asian heavy in this one, The Dragon.

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Here is the Jack Dempsey card.

 
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